Sony Cybershot DSCS730 7.2MP Digital Camera with 3x Optical Zoom | 
| Brand: Sony
Buy Refurbished: $79.59
New (9) Used (11) Refurbished (4) from $79.59
Rating:  28 reviews
Sales Rank: 1454
Media: Electronics
Autographed: No
Memorabilia: No
Floppy Disk Drive: None
Optical Zoom: 3
Display Size: 2.4
Maximum Focal Length: 17.4
Minimum Focal Length: 5.8
Maximum Resolution: 7
Has Red Eye Reduction: Yes
Shipping Weight (lbs): 0.4
Dimensions (in): 3.6 x 2.4 x 1.1
MPN: DSCS730
Model: DSCS730
UPC: 027242724938
EAN: 0027242724938
ASIN: B0011E35WO
Release Date: January 1, 2008
Availability: Usually ships in 1-2 business days
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| Features:
| • | 7.2-megapixel Super HAD CCD captures enough detail for photo-quality 14 x 19-inch prints | | • | 3x optical zoom; 2.4-inch LCD display | | • | Smart Zoom feature; 5-point auto focus | | • | High Sensitivity (ISO 1250) mode | | • | 22 MB internal memory; capture images to Memory Stick Duo/Pro Duo media |
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Product Description
User-friendly controls and highly detailed photos are available at an incredible value in the Cyber-shot(R) DSC-S730. The compact body features 7.2 megapixel resolution, 3x optical zoom lens, and a bright, 2.4" LCD screen for reviewing your photos with ease. The DSC-S730 rounds out the package with high ISO sensitivity that helps reduce blur when shooting indoors or at twilight, even without using the flash. You can fire off three shots automatically at 1-second intervals (VGA standard mode) or 2-second intervals (full resolution mode) -- a great way to capture a child's first steps or a pet's best tricks To adjust quickly for specific shooting situations, you can choose from several convenient photo modes, including Auto, Program Auto, and Scene Selections such as Twilight, Landscape, Soft Snap, Snow, High Sensitivity, and Beach environments. QVGA Movie Mode On-screen Function Guide display make it easier to learn camera setup operations Sony Smart Zoom feature - intelligently ?crops into the central portion of interest in your photo, helping avoid the image degradation of other digital zooms
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| Customer Reviews: Read 23 more reviews...
 Taking great pictures! If not fabulous for movies... April 22, 2008
Jennifer M. Macleod (Canada)
39 out of 41 found this review helpful
This is our latest in a loong series of digital cameras. The last two have been Nikons that I thought were pretty decent, but it turns out I've been missing a LOT. This Sony is a good size (I have small hands, though), with a bit of weight to it that convinces me it's more solidly made than some others out there. Our Nikons died because the LCD screens cracked under very little pressure - this one feels a bit more substantial, though I still won't be tossing it around.
But the best part about this camera is that it takes great pictures, right out of the box. The included AA batteries don't last long, but once we switched to rechargeables, there has been no issue. And choosing a camera that uses standard size-and-shape batteries was VERY important, since we do sometimes need to buy & use AA's when we're on the go.
It only includes 22mb of memory, which will only hold 8-10 pictures on the medium-quality mode, but I found a 4Gb card for not too much money that will hold over 1000 more. Just plan on adding the cost of memory to the camera purchase, because the built-in memory simply is not enough.
In general, I'm thrilled. With significantly less shutter delay, I can finally take the pictures I've been WANTING to take all along - spontaneous, cute, funny pictures of my kids in less-than-ideal conditions: low lighting, moving targets, etc (when are ANY kids ever in an ideal pose for more than a millisecond???).
*** UPDATE November 19, 2008
Wanted to update this in response to a question. It has been a bit of a peeve over the last few months that the DSC730 doesn't seem to be able to zoom when you're shooting a video. You can zoom before, but once you click the shutter button to start shooting, you're stuck with the level of zoom you established beforehand. Mighty annoying. My husband's slightly higher-end Sony has this feature, as did my daughter's much cheaper camera... so I have no clue why they'd leave it out of this one. Drat. Just a little fly in the otherwise great ointment. :-)
NOTE: this camera has taken several lickings and still ticking... so I guess my bad "luck" was only with Nikons.
 Sony Warranty a joke April 21, 2008
D. Bettag (Philomath, OR USA)
23 out of 35 found this review helpful
Purchased sony cybershot in June 07 and the mechanism to open the lense failed. After sending the product in to sony, I was told that mechanism had corroded and would not be covered by warranty. The camera has not seen any unusual treatment and I have no idea why it should be corroded in the first place except that it perhaps suffers from poor design. I have never sent in a product under warranty and the one time it was needed the company failed me. That will be the last camera purchase from Sony. There are better camera manufactures with better warranty service.
 Excelent camera March 5, 2008
Caro Calmet
21 out of 28 found this review helpful
This Camera is what everybody need, simple, great image, perfect photo colors, and not too heavy, you doesn't have to charge it (that is unconfortable for me) because it use 2 AA alkalines.
I recommend this camera to everyone that just want a simple but functional camera!
 Battery description wrong May 1, 2008
D. Perea (Chicago, IL)
10 out of 25 found this review helpful
I bought this product for Mother's Day 'cause she's tired of using the AA batteries on her old camera and the description of this camera says that it uses a rechargeable lithium ion battery. This is not true. This camera uses 2 AA batteries. I was forced to return and very disapointed at the inaccurate information.
DO NOT BUY FROM ELECTRONIC EXPRESS April 11, 2008
Cal Michigan (Michigan)
8 out of 17 found this review helpful
Received camera at end of March. 2nd time using it the camera shut itself off whenever shutter button depressed. Called seller ELECTRONIC EXPRESS a couple days after 14 day return period as I had just discovered defect. Of course, I was told I could not return it and just paid to send it to Sony warranty repair at my own expense. After sending in to Sony TWICE it worked for another month or so. Now the flash is not working. BUT bottom line is I ADVISE TO NOT BUY ANYTHING FROM ELECTRONIC EXPRESS AS THEY DO NOT STAND BEHIND THEIR PRODUCTS. If you do, good luck returning defective item.
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