Discover (1-year) | 
| Publisher: Discover Media LLC
List Price: $59.88
Buy New: $19.95
You Save: $39.93 (67%)
Rating:  84 reviews
Sales Rank: 19
Format: Magazine Subscription, Print
Type: Consumer magazine
Subscription Issues: 12
Subscription Length: 12 Months
Issues Per Year: 12
First Issue Lead Time: 6-10 Weeks
ASIN: B00005N7PT
Shipping: Eligible for Super Saver Shipping
Availability: Usually ships in 1 to 3 months
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Amazon.com
Who Reads Discover?
Discover attracts intelligent and curious readers - forward thinkers and public advocates engaging in a dialogue of action that influences opinion leaders and encourages innovation. They are active in their communities, carry a strong voice concerning political issues and are very active in environmental groups.
What You Can Expect in Each Issue:
- Vital Signs: Discover's longest-running and most popular column. Each month, an emergency room doctor describes and solves a real-life medical mystery.
- Better Planet: Questioning the choices we make about our environment, and how we affect its overall health.
- 20 Things You Didn't Know About...: An exploration of arcane and interesting bits of information that you may not be able to Google.
- Data: Informative news section with short pieces on breaking science developments.
- Blinded by Science: A column where humor meets science, written by novelist Bruno Maddox, nominated for the 2007 National Magazine Award, Columns and Commentary.
- ThinkTech: Discover's monthly look at technology moving out of the lab and into the mainstream.
- Features: Cover subjects represent a selection of topical science, technology, environmental, global and health issues that affect our life and the world around us. Recent issues include: Year in Science, Dedicated issue, The Secret Einstein, Better Planet, Extreme Engineering, Scientist of the Year.
Past Issues: Contributors: Discover draws on the talents of some of America's premier nonfiction writers, including Walter Isaacson, Jared Diamond, Jim Holt, and Carl Zimmer. Some of our contributors are veteran science journalists; others regard science just as one source of great ideas. What they all have in common is a rare ability to conduct deep investigations into the most complex topics and emerge with stories that will entertain and enlighten anyone who appreciates a good narrative. Magazine Layout: Discover gives its readers the real story: on-the-scene photography, highly personal portrait shots, and cutting edge scientific imagery. The design is elegant and refined--not dry like a textbook, not glossy and remote like a travel guide. Every issue contains a balance of big-idea, text driven stories and more image-rich features that convey the feel of where and how the most amazing research happens. Comparisons to Other Magazines: Discover examines what really matters about science and places it squarely in a human context. It is an accessible guide to the ideas that matter most in today's world. Unlike Scientific American, it is accessible to any curious reader, not just to science insiders. Unlike Popular Science and Popular Mechanics, it focuses on ideas and discoveries, not gadgets and weapons. And unlike National Geographic, it does not shy away from the personal, political, and social aspects of science. Above all, Discover is unique in combining deep, probing reporting with accessible, narrative writing--more in the mode of The New Yorker than in the style of traditional science journalism. Advertising: US Navy, Chevy, Hartford, Bose, Aridian Publishing, Shell, BBC, PBS, VISA, Ford, Ambien, GM, Sony, Sanyo, Discovery Channel, Math Tutor, Rosetta Stone, Gel Pro, Caravan Tours, First Street, Vanguard, Michelin, Lantus, etc. Awards: - Discover was presented with an award by the American Society of Journalists and Authors for July '07 feature on Science and Islam.
- MPA Digital Awards 2007 BEST PODCAST SERIES: Recognizes creativity and content innovation in a magazine's podcast series - Discover's Vital Signs won 3rd place.
- 2007 Ellie National Magazine Award Finalist, Columns and Commentary
Amazon.com Review:
Science rules the headlines these days, with new developments each week in genetics, astrophysics, computers, and medicine, and Discover is a great way to get a broad spectrum of science news. Designed for the general reader, Discover translates and interprets many of the same stories professionals peruse in Scientific American. Accessible articles on genetically engineered food, what's living in your pillows, real robots in action, and what makes a Stradivarius sing add up to a truly delightful family science magazine. Each issue brings to light new and newsworthy topics to stimulate dinnertime and water-cooler conversations beyond the mundane, and Discover spices the mix with puzzles, Web links, book reviews, and experiments for amateur scientists. --Therese Littleton
Product Description
DISCOVER Magazine provides access to startling developments in science, technology and medicine with a renewed emphasis on how those breakthroughs affect the world.? DISCOVER is where curious people turn for the news and stories that interest them?and that make them more interesting.
Abstract
Newsmagazine of science devoted to the wonders, mysteries and challenges of modern science, written for the educated layperson.
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| Customer Reviews: Read 79 more reviews...
 One of my all-time favorites! April 3, 2002
K. L Sadler (Freedom, Pa. USA)
128 out of 136 found this review helpful
As a scientist/educator, I enjoy reading about current science being done in all fields, whether neuroscience or astronomy. We get so specialized in our fields sometimes, we forget about the other sciences which we are not personally involved in. This is one of the better science journals for laypeople who have limited background in most sciences. It's great for me, and I have a large background in most sciences. But so much happens in all areas of scientific endeavor that it is impossible to keep up with. So a magazine like Discover helps to close the gap on my personal ignorance in other areas of science besides neuroscience.Discover is by the same people running Discovery Channel. Their information is good, they do the research, and they often broach difficult and contrary science concepts which may not be mainstream yet. Their writers and editors do an excellent job. My own personal favorite article each month is Vital Signs, from doctors about medical cases that may be strange or that need to be brought to the attention of the public. I always read that first. This is a good magazine for high school students to have access to in addition to the regular science textbooks. The type of information given often makes science more accessible for high school students. They can see why someone would choose to go into particular fields of science, and why research is needed. I do not always agree with the information given. Too many times, it seems that Discover and its editors promote ideas or new medical concepts/technology which has not been proven. As always, lay readers should be sure to get a variety of inputs and information, as well as second opinions before accepting what is said by Discover or any other source. An example of this is the retinal implant spoken about in 2001. Readers should not go asking their physicians about such technology for themselves, but should do as much research as possible prior to making a decision on experimental procedures.
Karen SAdler,
Science Education,
University of Pittsburgh
The lighter side of Science October 26, 2001
Zack Davisson (Seattle, WA, USA)
81 out of 90 found this review helpful
Discover is a fun magazine, and a much easier read than Scientific American. Mind you, it does not have the density of it's fellow publication, but I seem to pick Discover up more often lying around the house.
A nice broad range of categories are covered by Discover, with an eye for "topical science." The editors are good at identifying scientific trends (like cloning), and are quick to get articles out. This is a great benefit for those who want to stay knowledgeable about science, but do not have the time to invest in deep research.
As with any science magazine, fantastic pictures fill the pages. Charts and images are well-used to illustrate and clarify unfamiliar topics. A well put-together magazine.
 Science without the Science July 15, 2003
Michael J Edelman (Huntington Woods, MI USA)
44 out of 54 found this review helpful
Discover is a very successful magazine, and it acheived that success with a formula that owes as much to the example of "People" magazine as it does to anything. It manages with cover all sorts of cutting edge stories without ever actually getting into the actual science involved. Instead, it concentrates on the people involved, the politics, the history... anything but the science.Here's an example: A recent issue had an interesting piece on the physics of rocks skipping... expect it wasn't on the physics of rock skipping so much as it was on a particular fellow was was the world's champion rock skipper. Yes, there *was* a formula in a side bar that purported to describe the physics of a skipping rock, and some of the terms were even defined... but there was no explanation of the formula, or even any numbers. It was simple "Here's a formula. It's very impressive looking, isn't it? Now on to other things." And there was some history of how people looked at rock skipping, and even some allusions to how the physics of rock skipping had applications in understanding the physics of other phenomena. But what you couldn't find in the entire article was a single sentance that actually discussed the physics involved! So what Discovery really is, is a magazine about science and scientists that doesn't actually have any science in it. And while there's a place for that sort of thing, if you're looking for actual discussions of science and technology that are still presented in a way that the educated non-scientist can understand, you'd be far better off with New Scientist or Science Week. And if a few equations wouldn't scare you off, American Scientist.
Has a high scale of Readability December 16, 2001
Sir Robert (TAIWAN)
43 out of 44 found this review helpful
Yes, the strongest appeal that this magazine has is its readability. The articles, however diverse they are, are not that hard to understand at all. I believe that even younger readers could read them without feeling offended and snobbed by the writing style. This is because Discover is intended for the general public. People who like a beefier telling of scientific issues should read Scientific American instead. But please note: I am not saying that Discover is kid-stuff. It is not.Points of interest:
1.) In every issue, there is this Neuroquest, a very interesting one page "exploration of the inner workings of the human brain."
2.) The mag also offers Bogglers, a set of brain-teasers/puzzles to give those gray cells something to work on.
3.) And, Science Surfing, do I have to tell you what this is?? So far, all the Discover issues that I have have 92 pages, of which 17-18 pages were devoted to ads.
A Liter Scientific American. September 6, 2007
Steve Guardala (Long Island, NY.)
38 out of 39 found this review helpful
The present issue was better than it has been for a while. Marion Long's interview with Steven Pinker shed some light on the workings of our brains, & Jeanne Lenzer's article on "Citizen Heal Thyself," was also somewhat instructive. The latter verified what many lay folks & scientists have been saying & believing for some time. That STRESS is the great killer. It keeps our healthy cells from combating a wide variety of illnesses. A persons attitudes also, appear to be self fulfilling as well.
Discover is not as good a magazine as it was say, ten years ago, But, it is trying to reach a far wider & less scientifically knowledgable audience than Scientific American. Therefore, comparisons are a bit unfair. The sections of the magazine like Neuroquest where the inner workings of the brain are explored are good. The brain teasers can also keep one alert & entertained. However, the magazine could certainly improve on the 95 pages having about 15-20 devoted to advertising. On the whole, still a worthy read.
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